Kujten x Bar de la Croix Rouge: a very Parisian collab
Cashmere brand Kujten joins forces with the Bar de la Croix Rouge for a celebration combining elegance and conviviality. An encounter between fashion and art de vivre in the heart of Paris. More Parisian? Impossible!
Kujten, pure cashmere
Founded in 2012, Kujten has established itself as a benchmark in high-end cashmere. Its name, inspired by Mount Khüiten in Mongolia, recalls the origin of the raw materials used. Thanks to ethical and transparent production, the brand offers thick, durable and affordable cashmere. Its minimalist collections are suited to an active lifestyle while offering a touch of discreet luxury.
In addition to their commitment to responsible fashion, Kujten founders Carole Benaroya and Stéphanie Eriksson make it a point of honor to value artisanal work and guarantee the well-being of cashmere goats.
The Bar de la Croix Rouge, a Parisian institution
Located just a stone’s throw from Saint-Germain-des-Prés, the Bar de la Croix Rouge embodies the charm of Parisian bistros of yesteryear. This historic venue exudes a warm ambience, reminiscent of the 50s, when philosophical and literary conversations enlivened the cafés.
Thanks to its ideal location, it attracts tourists and Parisians alike, who come to enjoy its unique atmosphere after a visit to the nearby museums and art galleries.
A fusion of chic and gourmet
For this collaboration, the Bar de la Croix Rouge adopts Kujten’s codes. Its terrace is adorned with cashmere cushions and plaids, blending the bistro’s emblematic red with the brand’s bandana print. The transformation creates a cocoon of comfort in the middle of the city.
An exclusive menu, available until December 20, celebrates this union: tartine Kujten miel, cashmere latte and bandana cake delight the taste buds in a cosy atmosphere.
This collaboration embodies two facets of Paris: the timeless elegance of fashion with Kujten and the warm simplicity of bistros with the Bar de la Croix Rouge. Together, they offer a unique experience, a symbol of French chic and authenticity.
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