Taylor Swift’s favorite lipstick back in stock soon

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Taylor Swift’s signature lipstick, Labs Liquilust Legendary Wear Matte in Elson by Pat McGrath, will soon be available again to fans worldwide. In the starting-blocks to buy it!

Unavailable worldwide, Taylor Swift’s beloved Labs Liquilust Legendary Wear Matte in Elson 4 shade is set to make a comeback soon. Make-up artist Pat McGrath, the product’s creator, confirmed on Instagram that this iconic red would soon be back in stock. This lipstick accompanies the singer on stage throughout her The Eras Tour, withstanding the most extreme conditions – rain, wind, and even soccer matches where Taylor Swift cheers on her partner, Travis Kelce.

Swiftmania around the Liquilust Labs

This intense red, made famous by the pop icon, is in high demand, with almost 30 requests daily at the Selfridges store in London. Despite this craze, fans will have to wait until 2025 to see this lipstick finally available in all boutiques. In an interview with PopSugar, an assistant to Pat McGrath revealed that the product is a victim of its own success, mainly due to the infatuation of Taylor’s fans.

Why such success? In addition to its captivating red hue, this lipstick offers long-lasting hold for up to 12 hours, without transfer or smudging. Its velvety texture ensures precise application and a matte finish, ideal for an active day. For Taylor Swift fans, this red is the key to recreating the artist’s bold pout.

The alternative for the impatient

Until he returns, Pat McGrath offers an alternative: Labs Matte Trance in Elson shade. Although its texture is slightly different, this intense red with blue undertones remains flattering for all skin tones.

Read also: Taylor Swift, a publishing supernova?

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