Sarah Lavoine: Dream, dare, create… and do it again!

How do you build a sincere, enduring brand while remaining true to yourself? In her new book, Sarah Poniatowski shares the questions that guided her and the answers she found when she created Maison Sarah Lavoine 20 years ago. A remarkable guide, which the editorial team read with great interest!

Founder and interior designer Sarah Poniatowski has built an empire in interior design. In 2002, she launched Maison Sarah Lavoine, a studio that has become synonymous with elegance and warmth. Her style, a blend of contemporary and timeless, has even given birth to an emblematic color: Sarah blue. This book in 5 parts and 40 chapters offers a unique guide for those who dream of creating or reinventing their career path. Beautifully illustrated, the book is well organized to answer every question you may have.

A passionate entrepreneur

Sarah Poniatowski shares her thoughts on curiosity, perseverance and creativity, values she believes are essential to entrepreneurship. She recounts how her experiences, sometimes unexpected, have led her to question sincerity, mutual support and the importance of a personal vision. In her opinion, a good business plan is no substitute for passion and daily effort. This book is not an autobiography, but an authentic guide for those who want to bring their ideas to life.

Sarah insists on the importance of breaking free from trends, daring to take risks and changing one’s mind. Dream, dare, create… and do it again! is for entrepreneurs in search of meaning and creative minds who want to move forward, learn and pass on. With advice on how to place human relations at the heart of the action, this book becomes an ideal companion for those seeking to move from dream to action. A true bedside book.

To be published on November 6 by Flammarion, 168 pages, €25,

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