Journées du Patrimoine 2024: Rediscover Paris in augmented reality
Every year, the European Heritage Days offer a unique opportunity to discover the richness of heritage throughout Europe. In 2024, this tradition takes on a new twist thanks to augmented reality, transforming your visit into a modern, immersive experience.
Culture at your smartphone’s fingertips
What if your phone became the ultimate guide to rediscovering Paris? Thanks to Snapchat, many monuments and works of art are transformed into interactive adventures. This collaboration between heritage and technology makes culture more accessible and engaging, especially for younger generations.
Paris, a city with an inexhaustible wealth of historical treasures, is the setting for a range of unique experiences that combine education and entertainment. Use your smartphone to explore different eras, fromancient Egypt to the 19th century.
Egypt comes to life at the Louvre
Since October 2023, the Musée du Louvre and Snapchat have teamed up to create “L’Égypte Augmentée”. Through four augmented reality experiences, plunge into the heart of the mysteries of ancient Egypt. Discover theConcorde obelisk in the Cour Carrée, or enter the Chamber of Ancestors, the Naos of Amasis and the Zodiac of Dendera. These works take on a new dimension thanks to augmented reality, bringing history to life in an interactive way.
A historic banquet at Château de Chantilly
Just a few kilometers from Paris, the Château de Chantilly offers another immersive experience: the Augmented Banquet. Since January, visitors have been able to sit at the table of the Duc d’Aumale and admire a sumptuous feast recreated in augmented reality. This journey to the heart of 19th-century kitchens allows visitors to discover the history of gastronomy through a fun, interactive approach.
Celebrating women across France
As part of International Women’s Rights Day, Snapchat has launched “8 mars 8 femmes”. This initiative pays tribute to eight important female figures, by installing their virtual statues alongside those of their male counterparts in eight French cities, including Paris. This activation is an innovative way of celebrating the role of women in history, while enjoying an enriching urban stroll.
How to get involved
These experiences are accessible to all via the Snapchat app, and offer a new way of experiencing heritage. Whether you’re passionate about history, curious about new technologies, or simply looking for a fun family activity, these animations promise a unique moment of discovery.
To find out more about cultural events and plan your visits, consult Paris Select.
