AMI Paris takes over the Galeries Lafayette Haussmann rooftop
It’s like a vacation on the roof of Galeries Lafayette Haussmann! AMI Paris kicks off summer with its ephemeral pop-up: the Promenade AMI.
To showcase the French Touch of today and tomorrow, Galeries Lafayette Paris Haussmann invites Parisian fashion house AMI Paris. The store highlights its progressive route, halfway between the seaside and the Seine… Starting in the streets of Paris and ending in apotheosis on the roof of the city. Born in 2011 and inspired by Paris, AMI Paris plays with the initials of Alexandre Mattiussi, its Founder and Creative Director. From the outset, the House has been committed to defining and creating the most complete wardrobe. Daily and structured. For him and for her. From July to September, AMI and Galeries Lafayette Haussmann will be celebrating summer. The brand will be taking over several spaces within the department store, starting with the rooftop of the Magasin Coupole, to offer a variety of activations!
The AMI Promenade: a unique experience at Galeries Lafayette Haussmann
After the success of the AMI ice rink in the Palais Royal gardens last December, now it’s the turn of the beach! La Promenade d’AMI, a summer itinerary, invites you to discover a pleasant space on the terrace of Galeries Lafayette Paris Haussmann. From July 3 to September 2, this ephemeral beach, perched high above the capital, is reminiscent of a seaside promenade.
Discover our magnificent beach cabins and deckchairs in white and blue tones. Visitors will be able to take advantage of a recreational area: a Ami de cœur structure decorated with flags, and La Cabane featuring an ice cream parlour, drinks and a crêperie by chef Julien Sebbag. All with a breathtaking 360-degree view of the capital!
For the occasion, an exclusive collection entitled La Plage AMI will be available for sale in the 3 pop-up stores. In fact, they were inspired by Deauville’s legendary beach cabins! A selection of AMI lifestyle products will also be available on the roof terrace. Find gourds, playing cards, bocce balls and bowling sets. Don’t miss this unique experience in the heart of Paris!
Galeries Lafayette Haussmann – 40 Bd Haussmann, 75009 Paris